Tag: reputation

An Introduction to Online Reputation Management

November 11, 2015

6277209256_934f20da10_zThe process of managing reputations online has been in existence ever since the first websites began to offer review services. As the potential to review a company, brand or place online becomes more prevalent, so too does the need to manage these services in order to preserve a reputation.

There are an increasing number of companies offering this service and it goes without saying that the results provided by each vary in quality. As the concept of search engine optimisation has evolved, so too has the need to constantly stay up to date on best practices. If you employ the services of an online reputation company who are using outdated techniques then you could actually end up doing more damage to your online reputation.

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Social Media: Get Strong, Stay Strong

January 30, 2015

web3-social-mediaGaining a strong following when it comes to social media is no easy task. With so much competition and other causes clogging up people’s news feeds, it can be extremely difficult to get your voice heard. However, holding onto that following once you’ve established it is also no walk in the park. Recent research has suggested that the average American now spends more time on social media than any other online activity. That includes, gaming, checking emails and just generally surfing the web. The majority of business owners have already realized this and are spending much more time and effort developing their brand in this arena.

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