Off-Page SEO in 2016

Screen Shot 2016-02-07 at 15.54.15The misconception that off-page SEO is all about links is a popular one amongst marketers who don’t strive to stay up to date. Making an effort to create a comprehensive and varied SEO strategy is the only way to see results in 2016. Although on-page SEO is of course important, Google also places a lot of emphasis on the things that happen away from your website. It is true to say that Google won’t give your site any visibility in the search engines if you have zero links pointing at it, but once you have gained some momentum in this area then it’s time to do more.

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